Just in time for the holiday shopping season, Sears is bringing back toys. Sears’ new in-store Toy Shops will offer a unique, positive experience for families where parents and children can come together to try out new toys, play and have an enjoyable shopping experience. On August 15, Sears will debut its Toy Shops in 20 select retail mall locations in Chicago, Los Angeles, San Francisco and New York.  Sears Toy Shops will offer the hottest in children’s entertainment year round. The retailer has hand picked the right brands Mom is seeking, all at affordable prices. In addition to power brands such as Fisher Price, LeapFrog, Hasbro, Bakugan and VTech, Sears will be providing shoppers the opportunity to purchase unique products from specialty brands such as Schylling, Thomas Wooden Railway, Gund Plush, My First Annabelle, Madame Alexander and more. Beyond this, the retailer will also carry its exclusive brands like My First Craftsman, My First Kenmore and Just Kidz.  “Sears Toy Shops complete the family shopping experience,” said Dev Mukherjee, president, seasonal and toys for Sears Holdings. “Right after Mom finds her new Cannon bedspread and Dad picks up the latest Craftsman lawnmower, the family can visit the Toy Shop for the best in children’s entertainment. Sears Toy Shops offer parents a new, convenient option to shop for toys, in the mall, just in time for the holiday season.”  Customers can find the Sears Toy Shop in select stores nationwide or online 24/7 at www.sears.com/toyshops. What’s more, customers have the option to find a product online and have it shipped to a store near them at no additional cost. Parents can even plan ahead for the holidays and put gifts on layaway, which is available year round at Sears.  Grand opening celebrations are being held in each Toy Shop location from 12 to 2 p.m. on Saturday, Aug. 15. Customers can also follow the Sears Toy Shops on Twitter at http://twitter.com/SearsToys.

Advertisements